JAN introduces four editorial formats on Instagram Reels

JAN, part of Hearst Netherlands, introduces four new editorial video formats on Instagram Reels: Lift Fits, Beauty Test, Come Shop With Me, and Styling Challenge. Each format offers accessible inspiration and advice for JAN followers. In Lift Fits, an editor shares her outfit of the day, including links to shop the items. In Beauty Test, the editorial team tries out viral beauty products and shares their findings. Come Shop With Me features editors visiting stores and boutiques to highlight seasonal trends. In Styling Challenge, two editors style the same clothing pieces in different ways.